Our Team

Heather Croall

Director and CEO

Heather first worked at the Fringe in the Star Club in the early 1990’s and also ran the film event, Shoot The Fringe from 1992 to 2002. After a decade away from Adelaide running a festival in the UK, Heather returned to take up the role of Director and CEO in 2015. She has a passion for rollerskating.

Aggy

Head of People and Culture

Aggy completed years of work in corporate environments of the private, not for profit and government sectors and she is also an interpreter. Aggy's HR interest include employee wellbeing, work-life balance, and workplace culture. In her spare time, Aggy can be found sampling some almond latte and an occasional pu-erh or matcha tea. She's into cinematography, film review writing, and photography.

Damon

Head of Finance

Damon thinks it would be accrual world without the Fringe. He has a background in audit but has been drawn into the commercial world by the attractiveness of Adelaide Fringe, and its rocking family. When not working, he enjoys spending time with his family, playing sport or travelling the world. In a past life, Damon was a soccer coach, water polo coach, a swimming coach, a life guard, and spent far too much time at the Garden and other Fringe locations.

Ella

Head of Ticketing and Digital Operations and Acting Head of Marketing

Ella started her Arts career at the Edinburgh Festival Fringe as a BOB at the Pleasance Theatre. Over the last 10 years she has made her way across several arts festivals to be at Adelaide Fringe as Head of Ticketing, Marketing and Digital.  The Fringe has evolved dramatically in the 7 festivals that Ella has been involved; with an impressive Digital overhaul including new ticketing and website platforms and a nearly doubling of ticket sales in this time.

 Ella is a lover of comedy, ticketing stats, riding her bike to work and good spelling. 

Jo

Head of Program Operations

Jo likes to throw a party, it’s true, she also likes dogs. She has returned home to SA to throw the biggest party to date in her career, and joined the Adelaide Fringe team in 2017. Her first encounter with Adelaide Fringe was producing and performing on busses across Adelaide, with the cult hit Op Shop Tours. You may also know her from various management roles at festivals such as Melbourne Fringe, Melbourne International Film Festival, Short + Sweet Melbourne, and Melbourne International Comedy Festival.  If you can’t see her, listen for her laugh. 

Amanda

Ticketing Manager

Amanda joined the Adelaide Fringe team as a box office staff member in 2016, then moved into a Ticketing Coordinator role for the 2017 season, and has been around since as the Ticketing Manager. Amanda’s favourite things include napping, travelling, alcoholic ginger beer, SNL, times shared around a bonfire, Fringe time, and her boys. 

Andy

Marketplace Manager

Andy caught the festival bug back in 2007 and has worked many international festivals over the last 11 years, working within marketplaces and industry from Sheffield Doc/Fest to Edinburgh Fringe. He made the leap over to Adelaide Fringe in 2016. He manages the Honey Pot, working year round to bring out the best presenters and organisations from around the world to see shows within the Honey Pot program during Fringe. Andy’s perfect weekend would include a few cellar doors in Mclaren Vale followed by a beach walk and swim at Port Willunga with friends.

Chloe

Box Office Manager

Chloe has been a part of the ticketing team since the 2016 season, holding the positions of FringeTIX assistant, Box Office Coordinator and more recently Box Office Manager. Chloe is an Adelaide local and enjoys the inclusive culture of Fringe. Other than tickets Chloe’s passions include Geology, the outdoors and all things sports.

Danielle

Marketing and Communication Manager

With a MA in Business Management (Arts and Cultural) and a BA in Visual Arts, Danielle was no stranger to all things creative and imaginative before joining the Fringe Fam in 2019. She has 10+ years experience in venue and artist management, and is the go-to-gal for all your Fringe Membership needs. Danielle is an avid member of the Fringe volleyball team, loves true crime and, when she's not at the office, spends much of her time with her skateboard-riding Chihuahua x Papillion pup, Nola.    

Gemma

Office Manager

Gemma joined Fringe as part of the People and Culture team in 2019 after a number of years working interstate in the corporate world. Her favourite things are dogs, board games, pyjamas and rain. Gemma can be found hanging out with her 3 dogs or sitting around in her pyjamas playing a good ol' board game.

Katherine

Business Development Manager

Kat spent eight years living in the UK, where she headed-up global partnerships & events for international advertising publication and networking platform, LBBonline. She left the EU around the same time the UK did and returned to sunny South Australia for the wine, footy and pie floaters. Kat joined the Fringe fam in 2017 and is so proud to work with some of SA’s top businesses and organisations to deliver record-breaking Fringes year on year. When not Fringe-ing, Kat enjoys cooking, glitter and sparkles.

Jaimie

Partnerships Manager

Coming from an events and marketing background, Jaimie joined the Fringe in 2018 as a Partnerships Events Coordinator before moving into the role of Partnerships Manger in 2019. When she is not looking after our Partners, she is drinking Italian wine, eating Korean food and hanging out with her cat, Valerie, and Kelpie pup, Nina.

Karina

Artists and Venues Manager

A self-confessed cat lady, Karina joined Adelaide Fringe in 2015, dancing between seasonal roles in Adelaide and at the Edinburgh Festival Fringe Society for three years. A proud Adelaideian, Karina has been a lover of all things Fringe since forever. She enjoys laughing 'till you cry, getting up at 4am for the live Eurovision final, RuPaul's Drag Race memes and a hot mug of Milo.

Kate

Program Coordinator

Kate started working for the Fringe in 2017, she’s our Program Coordinator with an added twist of zest. When she’s not chatting or organising every bodies calendar of events you can usually find her sipping a large glass of wine with a serious cheese platter. Her side hustle is the Handpicked Festival which is held in Kate's backyard. Imagine barefoot dancing, picnics on the lawn, amazing wine, world class music, laidback vibes and a dash of surprise…sounds like something Kate would create…right?!  

Kieran

Digital Project Manager

Kieran has recently joined the legendary Ticketing and Digital department as the Digital Project Manager. For the past few festivals he has worked as a ticketing superstar in the box office and most recently as ‘one of the best Volunteer Coordinators of the past 8 Fringe’s.’ He is enjoying the challenge of steering our AVR platform forward to make the lives easier for our artists and venues, pioneering the Fringes Cheryl’s on the beach volleyball court and learning more about the wonderful mind of Matt as they navigate our digital landscape together. 

Lauren

Executive Assistant to Heather Croall

Lauren started with the Adelaide Fringe in 2014 after working at the Edinburgh Festival Fringe while traveling. She has worked as a superstar supervisor in the box offices, in the Ticketing department as a Coordinator, and has now made the move to Executive Assistant to the Director and CEO, Heather Croall.

Lauren has a cleaning problem, only wears black and is a single mother to her little French bulldog, Ponyo. Lauren likes to have a lol, a white wine with ice and bloody loves Fringe fun times. 

Matthew

Lead Developer

Matt is the lead developer on our AVR platform as well as other in-house software. He works alongside Kieran and the many stakeholders in delivering an easy and seamless artist / venue registration experience. Matt is part of the Cheryl’s vollyball team and enjoys gaming, kayaking, taking care of his tropical fish and his amazing dog Monte!

Nick

Graphic Artist

Nick studied Fine Art Sculpture in the UK and was a founding partner in the UK design company The Designers Republic. He was the Lead Artist at the Sony Leeds studio and worked on the Bafta winning Wip3out for the Play Station. Now living and working in Adelaide on everything Fringe and also performing his own show Werewolves in Adelaide and ast Edinburgh Fringe. In his spare time painting murals around town and sculpting.

April

Artist Ticketing Coordinator

April is currently working in Ticketing and Digital as our Artist Ticketing Coordinator. She joined the Fringe Team in 2016, after working in various events and hospitality roles in Adelaide and Melbourne. April enjoys spending time with her family, friends and exploring SA. 

Chloe

Graphic Artist

Riding her bike straight in from university, Chloe joined the Adelaide Fringe family in 2015. Chloe’s a true believer of clear communication and logical problem solving through design, but always with a healthy dose of fun and Fringe stars! If not at their desks you’ll often find the design team making cups of tea in the kitchen, dancing around, or both. Always appreciates a good IPA, good music (see: BBC Radio 6), and a good boogie at the Fringe Club!

Christian

Assistant Accountant

Christian joined the Fringe team in late 2019 as an Assistant Accountant, and was drawn to the Fringe for it’s exciting nature and fun vibe. Christian is a self confessed sport nerd, he could talk to you about almost any sport in the world, and is always up for a cheeky few bev’s on a Friday arvo.  He's also a serious food enthusiast and has watched The Lion King too many times to count. 

Christy

Digital Marketing Coordinator

Before joining Fringe in 2018 as a Marketing Assistant, Christy lived and worked in Tokyo as an English teacher and travel writer. In her spare time, Christy loves reading, travel, and drinking her weight in green tea. 

Connor

Production Coordinator

Connor started as the Parade Intern back in 2017 and hasn’t left the Fringe since. After a short stint in ticketing, he marched his way into the production department and discovered a passion for all things planning, creating and of course throwing down a jolly good wingding! Connor can likely be found singing Fleetwood Mac at the top of his lungs on the Fringe Club dance floor, any given night of Fringe.  

Danielle

Event and Partnerships Coordinator

After managing events across different industries, Danielle has landed in the Festival scene, joining the Adelaide Fringe team as the Events and Partnerships Coordinator. With a knack for creativity and organisation, Danielle believes there is no greater enjoyment than attending an event with wowing entertainment, enticing conversation and free food. Danielle loves cats, kites, musicals and board games.

Dani

Schools Program Coordinator

Dani’s venture into the wonderland of Festivals began with the Adelaide Film Festival in 2013 - and she is still happily down the rabbit hole. Her current role as Schools Program Coordinator at Adelaide Fringe ties her background in secondary school music teaching, chamber music marketing and choir wrangling for the Rolling Stones and Hilltop Hoods into a neat little bow. Dani loves predictable coffee, Australian films and spreadsheets. 

Emma

Marketing Coordinator – Membership

Emma joined the Fringe Fam in early 2019 and was quick to make a home in our Marketing department. With a film Major from Uni SA, she fancies promoting the arts in all its forms. She is a brunch enthusiast, hiker and an avid Taylor Swift fan. Reading with a cup of tea in front of her record player? Yep you'll find her doing that, too.

Lachie

Assistant Accountant

After moving over from Brisbane, Lachie joined the marketing team at the Adelaide Fringe where he discovered a passion for signs but has since moved to the finance team. He is also the proud commissioner of the Fringe AFL Draft League. In his spare time, you find him hiking, reading or in the park with his dog ‘Top Dog’.

Lara

Senior Artist Ticketing Coordinator

Lara joined the Adelaide Fringe family in early 2017 and has worked in various roles and now more recently as the Senior Artist Ticketing coordinator. She is a graduate from WAAPA in Performing Arts and has worked as an actor since 2011. Lara’s favourite things include the theatre, running, the beach, puppies, hot summer days, kicking the footy and anything outdoorsy as well as very long walks—particularly across Spain. Lara is also a yoga teacher and regularly teaches yoga in studios around Adelaide.
 

Latecia

Junior Developer

Latecia is a self-taught developer who learned to code over there years. She enjoys gaming, board games, reading (mostly science fiction and fantasy related) and watching movies and television. She's forever trying to finish watching the top 250 classic movies list. Obsessed with most things pop culture and watches too much YouTube.

Maddy

Artist and Venue Coordinator

Maddy is a people person, and now she gets to be one of Adelaide Fringe’s people people! Having worked in Wellington, New Zealand for a few years in the Arts, particularly the festivals (NZ Fringe & NZ International Comedy), Maddy made the leap over the ditch to Adelaide to explore the bigger, wider world that is the Fringe. When she’s not on the phone being incredibly helpful, or answering emails with gusto, Maddy can be found dabbling in the performance art known as comedy. She likes a cuppa and a ruddy good chinwag, and is up for all team sports.

Matt

Marketing Coordinator

Matt joined the Adelaide Fringe team in early 2019 as a Marketing Assistant, enjoying all things marketing and the regular amount of banter around the office. During Fringe you can find Matt in The Garden at the famous “CornStar” stand or at the nearest bar with a beer in hand. Other than Fringe, Matt is obsessed with all things sport, cheering on the Crows during the footy season and repeatedly watching Billy Madison.  

Nikki

Artist and Venue Coordinator

Having always loved and worked in the weird and wonderful world of events, Nikki has recently joined the fun bunch in the Artist & Venue team. A lover of logistics and perfectly formatted documents, in her spare time, Nikki enjoys getting a bit gangsta to hip hop and RnB grooves, tending to all her plant babies and “training” to one day be on Australian Survivor! 

Sonal

Artist and Venue Coordinator

Love and an unhealthy preoccupation with spreadsheets brought Sonal over to Adelaide and Fringe in 2018 after a few years in Brisbane working on both BIGSOUND and the Asia Pacific Screen Awards. When she’s not wrangling awards and grant panels, she spends her time watching films, making films, and getting ridiculously competitive at pub quizzes.

Marlene

Fish Tank Coordinator

Marlene has been with Fringe for over two years. She began working with the marketing department before realising her true calling was in administration. She's a real people-fish and loves greeting new visitors to Fringe HQ. Marlene is a strong supporter of the Fish Are Friends Not Food movement, and in her spare times loves a good swim around her tank.